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Binance develops a cryptocurrency exchange platform. It specializes in trading various digital assets. The company offers services such as spot market trading, futures and options trading, as well as peer-to-peer transactions. Binance also provides tools for margin trading, automated trading bots, and educational resources. It was founded in 2017 and is based in Georgetown, Cayman Islands.

Kraken focuses on digital currency exchange. The company provides a platform for trading various digital currencies, including bitcoin, offering a secure and efficient service for its users. Kraken primarily serves the financial technology industry. It was founded in 2011 and is based in San Francisco, California.

Public is an investing platform that offers a diverse range of financial products across multiple asset classes. The company provides tools for trading stocks, options, and cryptocurrencies, as well as investing in bonds, ETFs, and treasuries, complemented by high-yield cash accounts and tailored investment plans. Public also integrates AI-powered data and analysis to enhance the investment experience while fostering a community-driven environment for sharing insights and educational content. It was founded in 2019 and is based in New York, New York.

Gemini is a cryptocurrency exchange and custodian that specializes in digital asset services. The company offers a platform for buying, selling, storing, and staking various cryptocurrencies, as well as trading cryptocurrency derivatives. Gemini serves a diverse market, including individual and institutional investors, fintechs, and banks. Gemini was formerly known as Gemini Trust Company. It was founded in 2015 and is based in New York, New York.

Freetrade is a stock trading and investment app operating in the financial services sector. The company provides a platform for investing in UK, US, and European stocks and ETFs, as well as accounts like ISAs and SIPPs. Freetrade serves individual investors managing their own investment portfolios. It was founded in 2017 and is based in London, England.

BlockFi operates as a financial services company focusing on building products for cryptocurrencies. It offers interest-earning accounts, loan security by Cryptocurrency, and zero-fee trading. The company enables clients to build and manage wealth through digital asset investments. The company was founded in 2017 and is based in Jersey City, New Jersey.