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Founded Year

2017

Stage

Seed | Alive

Total Raised

$21.67M

Last Raised

$21.67M | 4 yrs ago

Mosaic Score
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

-149 points in the past 30 days

About Butter

Butter is a company that focuses on financial services in the ecommerce sector. It offers a service that allows customers to make online purchases and pay for them over time, including for items such as travel, fashion, tech, and home goods. The company primarily serves the ecommerce industry. Butter was formerly known as Awaymo. It was founded in 2017 and is based in London, England.

Headquarters Location

1 St. Katharine's Way

London, England, E1W 1UN,

United Kingdom

+44 330 043 0020

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Butter's Product Videos

Butter's Products & Differentiators

    BNPL Flights

    Customers can book flights with Butter through our website or app over 10 monthly instalments, at 0% APR. This is not meta-search - they actually do book WITH Butter. We have the airline relationships and we send them their ticket, manage their bookings etc.

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Expert Collections containing Butter

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Butter is included in 1 Expert Collection, including Digital Lending.

D

Digital Lending

2,468 items

This collection contains companies that provide alternative means for obtaining a loan for personal or business use and companies that provide software to lenders for the application, underwriting, funding or loan collection process.

Latest Butter News

Startup of the Week - Awaymo

Jun 2, 2020

Startup of the Week - Awaymo by Startacus Admin Paying for travel just became a whole lot easier thanks to London based travtech startup Awaymo. Whilst the rise in budget airlines may have helped us all nab a bargain flight or two, there are plenty of occasions when the flight we need to book is a lot more costly than we’d like. Whether it’s a last minute thing, a long haul destination or simply because it’s a stretch on our finances at that particular time. If only there was an alternative to maxing out the credit card! Well, the good news is that there is - thanks to our latest startup of the week. Awaymo is “the world’s first pay monthly holiday website”. Here’s how it works: Simply create an Awaymo account and then search for the flight that you need. The platform acts like a travel comparison site in that you will have a range of options to choose from, with different airlines and prices, depending of course on your departure airport and your destination. When you find the flight you want, you can book it by adding it to your Awaymo account. The cost of the flight is then spread over 10 monthly instalments. You pay the first instalment by debit or credit card when you book and then the remaining instalments are paid by direct debit over the next 9 months. That’s pretty much it! There are no extra fees or interest charges - you pay the price that you see. You can travel before you have the flight paid for and you can also pay off the balance quicker, should you so wish - with no penalties or fees. There is a slight mark-up on the flights listed when compared to some other flight comparison sites, but that is surely worth it when you consider the fact that you are not having to pay upfront. And after all - Awaymo also need to make some money! We’re all au fait with paying for lots of things over instalments - from kitchen appliances and furniture to cars. It makes sense therefore to enable flights to be paid in the same way - wouldn’t you agree? Awaymo - we’re loving your work! Travel your thing? You might want to read about:  Panzly - innovation in flight insurance Travel startup NAVA wins Travel Technology Europe Disrupt Award 2019 SpareFare - The lowdown on the marketplace for non-refundable flights and holidays Subscribe to our newsletter If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here. <

Butter Frequently Asked Questions (FAQ)

  • When was Butter founded?

    Butter was founded in 2017.

  • Where is Butter's headquarters?

    Butter's headquarters is located at 1 St. Katharine's Way, London.

  • What is Butter's latest funding round?

    Butter's latest funding round is Seed.

  • How much did Butter raise?

    Butter raised a total of $21.67M.

  • Who are the investors of Butter?

    Investors of Butter include BCI Finance and MassChallenge.

  • Who are Butter's competitors?

    Competitors of Butter include Laybuy, Zilch, Rise, Kroo, Incard and 7 more.

  • What products does Butter offer?

    Butter's products include BNPL Flights and 4 more.

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Compare Butter to Competitors

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Klarna

Klarna specializes in providing payment solutions and services within the e-commerce sector. The company offers a platform for online shopping that includes price comparisons, deals, and various payment options to facilitate purchases for consumers. Klarna primarily serves the e-commerce industry by enabling a seamless shopping experience through its payment and financing services. It was founded in 2005 and is based in Stockholm, Sweden.

Zilch Logo
Zilch

Zilch is a financial services company specializing in consumer credit and payment solutions. The company offers a 'Buy Now, Pay Later' service that allows customers to make purchases and pay for them over a six-week period in four installments, with the option to pay upfront and receive cashback rewards. Zilch provides a virtual Mastercard to facilitate transactions and promotes responsible spending with features like payment notifications and tailored spending limits. It was founded in 2018 and is based in London, United Kingdom.

F
Fly Now Pay Later

Fly Now Pay Later is a company that operates in the travel tech industry, focusing on providing flexible payment options for travel expenses. The company's main service is to allow customers to book their vacations, including flights, hotels, and package holidays, and pay for them in monthly installments. This service is primarily offered to the travel industry. It was founded in 2013 and is based in London, England.

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Spraypay

SprayPay is a company that offers a payment solution allowing customers to make purchases online and pay in installments. Their service enables consumers to spread the cost of their purchases over a period of 1 to 60 months, with the flexibility to choose the loan term and the option for interest-free early repayment. SprayPay primarily serves the ecommerce industry by providing financing options to shoppers. It is based in Breukelen, Netherlands.

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Sunbit

Sunbit serves as a financial technology company operating in the credit and lending industry. Its main service is providing a pay-over-time technology that allows customers to spread the cost of everyday needs such as auto repairs, dental care, eye care, and veterinary care. It primarily serves sectors such as the automotive industry, healthcare services, and retail. It was founded in 2016 and is based in Los Angeles, California.

Scalapay Logo
Scalapay

Scalapay is a financial technology company offering a buy-now-pay-later service that enables customers to make purchases and defer payments through interest-free installments. The company's main service allows consumers to receive their orders immediately while splitting the payment into three monthly installments without interest, which is facilitated through both online and in-store transactions. Scalapay primarily serves the ecommerce industry, as well as brick-and-mortar retailers, by providing a payment solution that aims to increase basket size and conversion rates for merchants. It was founded in 2019 and is based in Milan, Italy.

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