Financial Services / Payments Tech

Best Card-Linked Rewards Programs Companies

EXECUTION STRENGTH ➡MARKET STRENGTH ➡LEADERHIGHFLIEROUTPERFORMERCHALLENGER

What is Card-Linked Rewards Programs?

The card-linked rewards programs market allows card issuers to integrate merchant rewards into their card programs, incentivizing consumers to use their products. Card-linked programs typically involve the use of a payment card or account linked to a loyalty program or offer, which automatically applies discounts or rewards at the point of sale. Additionally, this market enables merchants to drive strong return on ad spend and guaranteed incrementality from their marketing budget while also providing insights into customer behavior. Overall, the card-linked rewards programs market offers a unique and customizable experience that drives top-of-wallet behavior and increases total card spend and frequency for customers.

Expert Collections

Subscribe for more information

Market Map

Subscribe for more information

Do you compete within Card-Linked Rewards Programs?

Reach more buyers.

Your future customers are researching their next tech solution on CB Insights. Make sure they can find you.

Top Card-Linked Rewards Programs Companies

Visa logo
Visa

United States / Founded Year: 1958

Visa (NYSE: V) focuses on digital payments, operating within the financial services industry. The company's main services include facilitating transactions between consumers, merchants, financial institutions, and government entities, essentially enabling individuals and businesses to make and receive payments digitally. Visa serves the e-commerce industry, financial institutions, and government entities. It was founded in 1958 and is based in San Francisco, California.

Known Partners

Avalanche, OpenTable, Coinbase, and 1 more

Known Customers

BBVA, OwlTing, Mesa, and 2 more

PayPal logo
PayPal

United States / Founded Year: 0000

PayPal operates as a financial technology company. It specializes in digital payment solutions. The company offers a range of services including digital wallets, money management, peer-to-peer transfers, merchant payment processing, and credit products. PayPal caters to individual consumers, small businesses, and large enterprises with tailored payment and financial services. PayPal was formerly known as X.Com. It was founded in 1998 and is based in San Jose, California.

Known Partners

Subscribe, Subscribe, Subscribe, and 2 more

Known Customers

Subscribe, Subscribe, Subscribe, and 2 more

Fiserv logo
Fiserv

United States / Founded Year: 0000

Fiserv operates as a global financial technology and payments company. The company provides solutions for banking, global commerce, merchant acquisition, billing and payments, and point-of-sale. It helps businesses to accept payments, and manage their finances. It offers solutions for financial institutions, the public sector, large and small enterprises, and more. It was founded in 1984 and is based in Milwaukee, Wisconsin.

Known Partners

Subscribe, Subscribe, Subscribe, and 1 more

Known Customers

Subscribe, Subscribe, Subscribe, and 1 more

American Express logo
American Express

United States / Founded Year: 0000

American Express is a financial services provider that offers charge and credit cards, rewards programs, and travel booking. The company provides various financial products, including personal and business credit cards, gift cards, and savings accounts, as well as travel services and insurance. American Express serves both personal and business financial needs. It was founded in 1850 and is based in New York, New York.

Known Partners

Subscribe, Subscribe, Subscribe, and 2 more

Known Customers

Subscribe, Subscribe, Subscribe, and 2 more

CRED logo
CRED

India / Founded Year: 0000

CRED is a members-only platform that offers financial and lifestyle progress for creditworthy individuals in the financial services sector. The company provides tools for managing credit cards, improving credit scores, and rewarding financial decisions with exclusive perks and privileges. CRED's services cater to individuals looking for secure financial management and lifestyle benefits. It was founded in 2018 and is based in Bengaluru, India.

Known Partners

Subscribe, Subscribe, Subscribe, and 2 more

Key People

Subscribe

Mastercard logo
Mastercard

United States / Founded Year: 0000

Mastercard operates as a technology company in the payments. The company offers services that facilitate safe, simple, and smart transactions for individuals, financial institutions, governments, and businesses. Mastercard primarily serves the financial services sector, enabling digital payments and enhancing economic connectivity. Mastercard was formerly known as Interbank then Master Charge. It was founded in 1966 and is based in Purchase, New York.

Known Partners

Subscribe, Subscribe, Subscribe, and 2 more

Known Customers

Subscribe, Subscribe, Subscribe, and 2 more

All Companies in Card-Linked Rewards Programs

Concerto logo
Concerto

United States / Founded Year: 0000

Concerto is a next-generation fintech company that operates in the financial services industry. The company's primary service is the creation and management of customized credit card programs, designed to enhance customer engagement and loyalty. Concerto primarily serves corporate partners, with a focus on creating credit card programs that appeal to both consumers and small businesses. It was founded in 2020 and is based in Austin, Texas.

Known Partners

Subscribe, Subscribe, Subscribe

Key People

Subscribe, Subscribe, Subscribe, and 1 more

Drop logo
Drop

Canada / Founded Year: 0000

Drop operates at the nexus of e-commerce and financial technology, offering a rewards program to incentivize shopping. The company provides a platform where users can earn points for purchases made online and offline, which can then be redeemed for gift cards and other rewards. Drop primarily serves the e-commerce industry, engaging Millennials and consumers by offering a tailored shopping experience and rewards for survey participation. It was founded in 2015 and is based in Toronto, Canada.

Known Partners

Subscribe, Subscribe, Subscribe, and 1 more

Key People

Subscribe, Subscribe, Subscribe, and 2 more

HMBradley logo
HMBradley

United States / Founded Year: 0000

HMBradley operates as a financial technology company. The company provides services that include consumer deposit and credit card programs, as well as financial management tools and services. It primarily serves the banking industry. HMBradley was formerly known as Halleman Bradley. The company was founded in 2018 and is based in Santa Monica, California.

Key People

Subscribe, Subscribe, Subscribe

Leal logo
Leal

Colombia / Founded Year: 0000

Leal operates in the rewards program sector, offering a system for tracking and loyalty points across brands. The company provides a mobile app and a credit card that allow consumers to earn cashback and points on purchases, which can for rewards at participating brands. Leal primarily serves the retail and service industries by enhancing customer engagement and providing merchants with valuable consumer insights and analytics. It was founded in 2016 and is based in Bogota, Colombia.

Known Partners

Subscribe, Subscribe, Subscribe

Key People

Subscribe, Subscribe, Subscribe

Modo logo
Modo

United States / Founded Year: 0000

Modo is a company specializing in payment processing solutions within the financial technology sector. The company offers a SaaS-based Payments Orchestration Platform that aims to reduce payment fees, provide backup payment options, and enhance transaction success rates without the need for additional API integrations. Modo primarily serves businesses looking to optimize their payment processing systems. It was founded in 2010 and is based in Plano, Texas.

Known Partners

Subscribe, Subscribe, Subscribe, and 2 more

Known Customers

Subscribe

Key People

Subscribe, Subscribe, Subscribe, and 2 more

Pollinate logo
Pollinate

United Kingdom / Founded Year: 0000

Pollinate specializes in providing Experience-as-a-Service (EaaS) solutions within the payments and business banking sectors. The company offers configurable front-end Mini Apps that support various stages of the merchant lifecycle, from customer acquisition and onboarding to business growth and account management. Pollinate's platform is designed to integrate with banks, offering tailored services and enhancing merchant experiences with bank-grade security and personalized offers. It was founded in 2017 and is based in London, England.

Known Partners

Subscribe, Subscribe, Subscribe, and 2 more

Known Customers

Subscribe

Key People

Subscribe, Subscribe, Subscribe, and 2 more

Tandym logo
Tandym

United States / Founded Year: 0000

Tandym operates as a financial technology company. The company offers a comprehensive solution that enables e-commerce businesses to offer their own private-label credit cards, driving customer loyalty and increasing revenue. Tandym primarily serves the e-commerce industry. It was founded in 2021 and is based in Chicago, Illinois.

Key People

Subscribe, Subscribe, Subscribe

Toast logo
Toast

United States / Founded Year: 0000

Toast (NYSE: TOST) operates as a company focused on empowering restaurants through technology, operating in the restaurant and tech industries. The company offers a comprehensive cloud-based platform that provides services such as point-of-sale systems, guest marketing, digital ordering and delivery, and payroll and human resource (HR) management. The primary sector is the restaurant industry. It was founded in 2011 and is based in Boston, Massachusetts.

Known Partners

Subscribe, Subscribe, Subscribe, and 2 more

Known Customers

Subscribe, Subscribe, Subscribe, and 2 more

Our Methodology

The ESP matrix leverages data and analyst insight to identify and rank leading private-market companies in a given technology landscape.

What is Card-Linked Rewards Programs?

The card-linked rewards programs market allows card issuers to integrate merchant rewards into their card programs, incentivizing consumers to use their products. Card-linked programs typically involve the use of a payment card or account linked to a loyalty program or offer, which automatically applies discounts or rewards at the point of sale. Additionally, this market enables merchants to drive strong return on ad spend and guaranteed incrementality from their marketing budget while also providing insights into customer behavior. Overall, the card-linked rewards programs market offers a unique and customizable experience that drives top-of-wallet behavior and increases total card spend and frequency for customers.

Expert Collections

Subscribe for more information

Market Map

Subscribe for more information

Do you compete within Card-Linked Rewards Programs?

Reach more buyers.

Your future customers are researching their next tech solution on CB Insights. Make sure they can find you.