
JOOR
Founded Year
2010Stage
Series E | AliveTotal Raised
$114.1MLast Raised
$25M | 1 yr agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
+11 points in the past 30 days
About JOOR
JOOR is a digital wholesale management platform specializing in the fashion e-commerce sector. The company offers virtual showrooms, line sheet software, a B2B order management system, and reporting and analytics tools to facilitate wholesale transactions between brands and retailers. JOOR also provides financial services like JOOR Pay and access to digital trade shows through JOOR Passport. It was founded in 2010 and is based in New York, New York.
Loading...
JOOR's Product Videos


ESPs containing JOOR
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The wholesale platforms market offers digital solutions for brands and retailers to manage the wholesale buying and selling process online, increasing efficiency and supporting business growth. These platforms provide real-time data insights, allowing for optimized performance and the ability to view linesheets, build assortments, place and manage orders, process payments, and more. With the chall…
JOOR named as Leader among 15 other companies, including Amazon, Alibaba.com, and eBay.
JOOR's Products & Differentiators
JOOR Pro Brand Enablement Platform
With JOOR’s enablement tools and digital showrooms, brands can conduct all selling in a powerful, unified platform. Brands can work with any buyer, in any system using flexible data & agnostic buying tools and can capitalize on a hybrid approach with support for both in-person and virtual selling. Key features include: Dynamic Presentation Products to customize your virtual storefront, create tailored presentations and build bespoke showrooms Intuitive Selling Tools to manage your catalog, quickly communicate changes and expedite order writing Actionable Insights Dashboards to grow your business by surfacing trends to optimize sales across products, seasons and geographies and save time w/ turnkey reporting
Loading...
Expert Collections containing JOOR
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
JOOR is included in 3 Expert Collections, including E-Commerce.
E-Commerce
11,045 items
Companies that sell goods online (B2C), or enable the selling of goods online via tech solutions (B2B).
Market Research & Consumer Insights
734 items
This collection is comprised of companies using tech to better identify emerging trends and improve product development. It also includes companies helping brands and retailers conduct market research to learn about target shoppers, like their preferences, habits, and behaviors.
Store tech (In-store retail tech)
311 items
This collection looks at the tech-enabled companies helping brands and retailers promote their products and compel customers to buy.
Latest JOOR News
Oct 16, 2024
PRESS RELEASE Fashion Credits: JOOR Confirming its position as the fashion industry’s leading digital wholesale management ecosystem, JOOR has released its latest bi-annual fully shoppable women’s trend report, On Trend: Women’s Spring 2025. Collating insights from the runways of JOOR’s broad client base of luxury brands which showed their collections at the New York, London, Milan and Paris Fashion Weeks, JOOR has identified six key trends to be buying into for SS25: Pretty Pastels Micro Minis JOOR’s vast global network of over 14,000 brands and 650,000 buyers places the platform at the heart of the fashion wholesale market and provides unparalleled visibility to identify the key runway trends of the season. JOOR is uniquely positioned to make these insights actionable by enabling buyers to directly shop these prominent trends from the collections of leading designers and the industry’s most promising new talent on JOOR. The On Trend: Women’s Spring 2025 shoppable experience debuts on JOOR Passport on Tuesday 15th October. Amanda McCormick Bacal, SVP of Marketing at JOOR, said, “JOOR understands the complexity for retailers of navigating the rapidly evolving landscape of global fashion trends, and we are uniquely positioned to both identify the key style statements of the season as well as curate an indispensable resource for buyers to shop these trends, ensuring they are well represented in their stores’ assortments.” Published bi-annually, the fully shoppable On Trend report is eagerly anticipated by JOOR’s network of over 650,000 curated fashion buyers from the world’s leading fashion stores, as it offers unique trend insights from the runways of JOOR’s clients - including Loewe, JW Anderson, Simone Rocha, Chloé, Khaite, Vivienne Westwood and Dries Van Noten, among others - and matches those trends with relevant styles from JOOR’s wider ecosystem of fashion brands. Hosted concurrently and fully complementary to the On Trend shoppable trend report is the ‘JOOR X Fashion Month’ Passport show. Running for two months from 5th September, the JOOR X Fashion Month Passport show features more than 70 brands participating in the official fashion week calendars from New York, London, Milan and Paris, curating the entire SS25 fashion season into a single user-friendly digital destination. Now in its second iteration, the JOOR X Fashion Month Passport show continues to extend its success by outperforming benchmarks. When comparing the first four weeks of JOOR X FashionMonth Spring 2025 to the average four-week performance of JOOR Passport digital exhibitions in 2023: Number of orders placed is +73% Wholesale transaction volume is +258% To date, JOOR Passport has hosted over 95 digital fashion events, drawing the interest of nearly 500k event visitors from 172 countries and driving sales of nearly 1 million products. ABOUT JOOR
JOOR Frequently Asked Questions (FAQ)
When was JOOR founded?
JOOR was founded in 2010.
Where is JOOR's headquarters?
JOOR's headquarters is located at 1239 Broadway, New York.
What is JOOR's latest funding round?
JOOR's latest funding round is Series E.
How much did JOOR raise?
JOOR raised a total of $114.1M.
Who are the investors of JOOR?
Investors of JOOR include Battery Ventures, Canaan Partners, Macquarie Capital, Tamarix Capital, Brightwood Capital Advisors and 12 more.
Who are JOOR's competitors?
Competitors of JOOR include Mable, Candid Wholesale, Andisor, Faire, Markato and 7 more.
What products does JOOR offer?
JOOR's products include JOOR Pro Brand Enablement Platform and 3 more.
Who are JOOR's customers?
Customers of JOOR include Neiman Marcus, Selfridges, Tory Burch and Kate Spade.
Loading...
Compare JOOR to Competitors
Brandboom is a B2B e-commerce platform focused on streamlining sales and order management for the wholesale industry. The company provides tools for creating digital line sheets, managing orders, and processing payments, aiming to facilitate easier and faster transactions between brands and retail buyers. Brandboom's platform serves primarily the fashion industry, offering features like inventory control, AI-driven marketplace, and integrations with Shopify. It was founded in 2007.

Faire operates as an online wholesale marketplace for retailers and brands. It offers home decoration, food and drink, beauty and wellness, jewelry, paper and novelty, and more. Faire primarily serves the retail sector. It was formerly known as Indigo Fair. The company was founded in 2017 and is based in San Francisco, California.

Ankorstore operates as a wholesale marketplace within the retail industry, focusing on supporting independent brands. The company offers a platform for a range of products including home and kitchen items, food and drinks, beauty and wellness products, baby and kids essentials, jewelry, fashion, and stationery. It was founded in 2019 and is based in Paris, France.

Peeba is a B2B wholesale marketplace that specializes in connecting retailers with global brands. The company offers a curated catalog of brands, net 60 payment terms, and free returns for independent retailers, along with a centralized order management system to increase sales. Peeba primarily serves the retail sector, facilitating the sourcing of products for local retailers in Asia. It was founded in 2020 and is based in Kwun Tong, Hong Kong.
Balluun is a company that focuses on providing software as a service (SaaS) platform technology in the business-to-business (B2B) sector. The company's main offerings include a platform that enables event organizers to create a digital experience for their B2B buyers and sellers, facilitating discovery, engagement, learning, and business transactions. This platform integrates a dynamic product and seller-oriented marketplace, e-commerce, networking, programming, matchmaking, and analytics. It is based in San Mateo, California.
Candid Wholesale specializes in providing wholesale ecommerce software and B2B management solutions. Their platform offers order management, wholesale invoicing, and virtual showrooms to streamline the wholesale process for brands, retailers, distributors, and reps. The company's services facilitate collaborative ordering, digital payments, shipment tracking, and provide business analytics for comprehensive wholesale management. It was founded in 2016 and is based in Portland, Oregon.
Loading...