
Reebelo
Founded Year
2019Stage
Series A - II | AliveTotal Raised
$51.75MLast Raised
$29M | 2 yrs agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
+34 points in the past 30 days
About Reebelo
Reebelo is a marketplace specializing in refurbished technology and lifestyle products. The company offers a range of expertly refurbished electronics such as laptops, tablets, smartphones, and home appliances, providing consumers with cost-effective alternatives to new products. Reebelo's services cater to environmentally conscious consumers looking to purchase tech devices at reduced prices while supporting the circular economy. It was founded in 2019 and is based in San Mateo, California.
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ESPs containing Reebelo
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The electronics resale marketplace is a platform for individuals to buy and sell used electronic devices. These marketplaces offer a wide range of electronic products, including smartphones, laptops, tablets, gaming consoles, and audio-visual equipment. They serve as a convenient and cost-effective solution for consumers looking to upgrade their devices or find affordable alternatives to buying ne…
Reebelo named as Challenger among 15 other companies, including eBay, JD.com, and Back Market.
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Research containing Reebelo
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Reebelo in 4 CB Insights research briefs, most recently on Mar 17, 2023.
Expert Collections containing Reebelo
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Reebelo is included in 1 Expert Collection, including E-Commerce.
E-Commerce
11,133 items
Companies that sell goods online (B2C), or enable the selling of goods online via tech solutions (B2B).
Latest Reebelo News
Sep 30, 2024
Today Reebelo has announced a new partnership with SquareTrade to launch ReebeloCare in the Australian market. SquareTrade, a company known for its extended warranty and insurance plans, has partnered with Reebelo to offer a 24-month care and service plan to provide Australian consumers with enhanced device protection services. The plan allows customers to refresh or replace their devices on demand for any reason and extends Reebelo's existing warranty. Reebelo is a player in the refurbishment and resale of electronic devices. It is committed to promoting sustainability and reducing electronic waste. By offering a wide range of high-quality refurbished products, including smartphones, tablets, and laptops, Reebelo makes technology more accessible and affordable for consumers. ReebeloCare includes a range of service options, such as mail-in, walk-in, or come-to-you refresh solutions. Customers can also choose from up to three device replacement options. The plan offers global coverage, ensuring customers can receive support no matter where they are. Reebelo and SquareTrade have prioritised service quality in this initiative. They have introduced a 24/7 self-service portal for customers to request services, along with over-the-phone support for those who prefer to speak with an agent. Josh Beasley, Chief Strategy Officer of Reebelo, commented on the collaboration: "By partnering with SquareTrade, Reebelo has aligned with an industry leader known for its extensive experience, capabilities, and proven track record. This collaboration ensures that ReebeloCare is market-leading in every way. Beyond offering consumers the highest quality sustainable products, we are committed to providing utmost flexibility, choice, and value for money with our services." Karl Wiley, Global CEO of SquareTrade, expressed enthusiasm for the partnership, noting, "For over a decade, SquareTrade has established a global reputation for creating and managing protection and insurance plans for some of the world's best-known retailers and mobile phone operators. We are thrilled to be working with Reebelo and look forward to giving their customers fast, flexible service that helps them enjoy life with the devices they love and rely on." The introduction of ReebeloCare marks a higher standard of care and service for Reebelo's consumers in Australia, supported by SquareTrade's expertise. The plan's price varies per product and can be added at the point of purchase. This move reflects Reebelo's commitment to delivering high-quality and flexible service options for consumers, ensuring they have access to support regardless of the condition of their product. Reebelo's strategic partnership with SquareTrade highlights its focus on enhancing customer experience and providing comprehensive service options in the refurbished goods market. ReebeloCare is expected to set a new benchmark for service plans within the industry, combining extensive coverage, multiple service options, and round-the-clock support. Follow us on:
Reebelo Frequently Asked Questions (FAQ)
When was Reebelo founded?
Reebelo was founded in 2019.
Where is Reebelo's headquarters?
Reebelo's headquarters is located at 1520 South El Camino Real, San Mateo.
What is Reebelo's latest funding round?
Reebelo's latest funding round is Series A - II.
How much did Reebelo raise?
Reebelo raised a total of $51.75M.
Who are the investors of Reebelo?
Investors of Reebelo include Antler, Maximilian Bittner, Moore Strategic Ventures, KREAM, Michael Cassau and 8 more.
Who are Reebelo's competitors?
Competitors of Reebelo include Grover, Swappie, Refurbed, ecoATM, Cashify and 7 more.
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Compare Reebelo to Competitors

Swappie focuses on the refurbished smartphone market, specifically within the electronics industry. The company offers refurbished iPhones that function like new, providing an alternative to purchasing new devices. Swappie primarily serves the consumer electronics sector. It was founded in 2016 and is based in Uusimaa, Finland.

Back Market offers a global marketplace focusing on the refurbishment and resale of electronics. The company offers a wide range of refurbished electronic products, including smartphones, laptops, tablets, and gaming consoles. Back Market primarily serves the consumer electronics industry. It was founded in 2014 and is based in Paris, France.
HyperXchange is a retailer of used and refurbished electronics.
Grover focuses on technology rentals in various sectors. The company offers a wide range of technology products for rent, including smartphones, laptops, virtual reality gear, wearables, and smart home appliances. Its products are primarily targeted towards individuals and businesses seeking flexible access to technology. It was formerly known as ByeBuy. It was founded in 2015 and is based in Berlin, Germany.

Refurbed operates in the refurbished products sector. It offers a wide range of refurbished products including electronics, household appliances, sports equipment, and more. Its products undergo a 40-step refurbishment process to ensure they function like new. It was founded in 2017 and is based in Vienna, Austria.
CExchange is a provider of retail trade-in and recycling services. The company provides custom retail solutions to meet the needs of a diverse set of clients including several Fortune 500 companies, both online and offline. CExchange is committed to providing services that help consumers get maximum value for their used electronics while protecting the environment through responsible recycling. CExchange has multiple divisions that provide services which include manufacturer representation, reverse logistics and refurbishing, resale and liquidation services.
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