Spotter
Founded Year
2019Stage
Corporate Minority | AliveTotal Raised
$241.54MMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-81 points in the past 30 days
About Spotter
Spotter specializes in providing growth capital and strategic insights to YouTube creators within the digital media and entertainment industry. The company offers financial investments to individual creators' needs, along with data analytics services. It serves the online content creation sector, offering a scaled media solution for advertisers and ad agencies. It was founded in 2019 and is based in Culver City, California.
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Expert Collections containing Spotter
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Spotter is included in 3 Expert Collections, including Unicorns- Billion Dollar Startups.
Unicorns- Billion Dollar Startups
1,249 items
Fintech
9,304 items
Companies and startups in this collection provide technology to streamline, improve, and transform financial services, products, and operations for individuals and businesses.
Influencer & Content Creator Tech
338 items
Companies that serve independent creators who want to monetize their own work, from content creation tools to administrative back-end platforms to financing solutions.
Latest Spotter News
Oct 30, 2024
Courtesy of Spotter Amazon has acquired a minority stake in Spotter , a startup that provides capital, services and software to digital creators, and the two companies have forged a partnership to “expand access” to new business opportunities for Spotter’s roster of creators. The amount of Amazon’s investment in Spotter is not being disclosed. Other investors in L.A.-based Spotter include Mark Bezos (brother of Amazon founder Jeff Bezos) and Softbank. In addition to the investment, Amazon said it will work with Spotter “to further accelerate its support of creators,” across areas including content development and retail channels. Amazon has “long demonstrated a commitment to supporting talent and creativity” through businesses including Amazon MGM Studios, Prime Video, Twitch and Amazon Live, per the companies’ announcement. Related Stories Founded in 2019, Spotter provides creators upfront financing in exchange for licensing their older YouTube videos as well as resources to grow their fanbases. To date, Spotter says it has deployed more than $940 million to YouTube creators including MrBeast (aka Jimmy Donaldson), Dude Perfect, Colin & Samir, Airrack (Eric Decker) and Deestroying (Donald De La Haye Jr.). Popular on Variety “Spotter’s track record of empowering creators is exceptional in our industry. We are thrilled to join forces to support the Creator economy in innovative ways whether it’s on Prime Video or via our dynamic commerce offerings,” said Vernon Sanders, head of television, Amazon MGM Studios. “This initiative will give us the opportunity to bring even more compelling content to our global customers, while fostering the growth of today’s most influential Creators, by forging new opportunities for them to thrive.” Spotter founder and CEO Aaron DeBevoise (pictured above) previously co-founded Machinima and StyleHaul, two YouTube multichannel networks that aggregated multiple creators under one roof. “We are excited to partner with Amazon and take our mission even further, offering our creators exceptional opportunities to monetize their brand, content, and build lasting connections with audiences,” DeBevoise said. “Amazon is forward-thinking in recognizing the immense potential of the Creator economy, and together, we’re excited to explore new opportunities to invest in Creators and drive deeper engagement and growth.” The news of the Amazon investment and collaboration comes on the heels of Spotter’s recent launch of its AI-powered software Spotter Studio, which is designed to help creators produce more hit videos through an “integrated suite of ideation tools.” Spotter’s licensing business pays creators cash up-front for rights to their back catalog of videos, which the company then monetizes. The company says its content portfolio generates more than 88 billion monthly watch-time minutes with 71% on connected TV platforms. Read More About:
Spotter Frequently Asked Questions (FAQ)
When was Spotter founded?
Spotter was founded in 2019.
Where is Spotter's headquarters?
Spotter's headquarters is located at 900 Corporate Pointe, Culver City.
What is Spotter's latest funding round?
Spotter's latest funding round is Corporate Minority.
How much did Spotter raise?
Spotter raised a total of $241.54M.
Who are the investors of Spotter?
Investors of Spotter include Amazon, Third Wave Digital, 3C Ventures, Watertower Ventures, UM6P Ventures and 9 more.
Who are Spotter's competitors?
Competitors of Spotter include Fundmates and 4 more.
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Compare Spotter to Competitors
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