
Fanatics
Founded Year
1995Stage
Series I | AliveTotal Raised
$4.89BValuation
$0000Last Raised
$700M | 2 yrs agoRevenue
$0000About Fanatics
Fanatics operates as an e-commerce platform for licensed sports merchandise. It allows sports fans to buy, collect, and bet. Its platform allows its users to purchase licensed fan gear, jerseys, lifestyle, streetwear products, headwear, and hard goods, and collect physical and digital trading cards, sports memorabilia, and more. It was formerly known as FTS Holdings. The company was founded in 1995 and is based in Jacksonville, Florida.
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Research containing Fanatics
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Fanatics in 2 CB Insights research briefs, most recently on Nov 11, 2022.
Expert Collections containing Fanatics
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Fanatics is included in 3 Expert Collections, including E-Commerce.
E-Commerce
11,046 items
Companies that sell goods online (B2C), or enable the selling of goods online via tech solutions (B2B).
Unicorns- Billion Dollar Startups
1,249 items
Tech IPO Pipeline
825 items
Fanatics Patents
Fanatics has filed 2 patents.
The 3 most popular patent topics include:
- barcodes
- packaging machinery
- printing terminology

Application Date | Grant Date | Title | Related Topics | Status |
---|---|---|---|---|
2/22/2019 | 6/29/2021 | Barcodes, Printing terminology, Printmaking, Packaging machinery, Sewing | Grant |
Application Date | 2/22/2019 |
---|---|
Grant Date | 6/29/2021 |
Title | |
Related Topics | Barcodes, Printing terminology, Printmaking, Packaging machinery, Sewing |
Status | Grant |
Latest Fanatics News
Oct 24, 2024
Retail Credits: Fanatics Digital sports platform Fanatics is shifting its approach to retail as evidenced by plans to open its first standalone store in the UK. While the exact opening date of the location has not yet been disclosed, the site is said to be located on Regent Street, London, as reported by Retail Week. It marks an expansion to the high street for the licensee giant, after previously and exclusively targeting stadiums and sports venues for retail locations. The opening will further build on Fanatics’ presence in the UK, a market it entered in 2016 after acquiring competitor Kitbag. It has since continued to cement its base in the region through various partnerships, including with the Football Association (FA), a deal that it recently expanded, allowing it to hold the e-commerce rights of the official online England store, as well as physical shops during England home games. At the time of the deal renewal, Fanatics said it had seen record breaking sales for England merchandise during Euro 2024, alongside “significant growth” across retail and merchandising channels since the partnership began. Football in itself has proved to also be a core part of Fanatics’ growth plans, with the company already operating ongoing partnerships with the German Football Federation, the Italian Football Association and the Belgian Football Association, among many others. Fanatics
Fanatics Frequently Asked Questions (FAQ)
When was Fanatics founded?
Fanatics was founded in 1995.
Where is Fanatics's headquarters?
Fanatics's headquarters is located at 8100 Nations Way, Jacksonville.
What is Fanatics's latest funding round?
Fanatics's latest funding round is Series I.
How much did Fanatics raise?
Fanatics raised a total of $4.89B.
Who are the investors of Fanatics?
Investors of Fanatics include Silver Lake, Fidelity Investments, SoftBank, LionTree Partners, Clearlake Capital Group and 21 more.
Who are Fanatics's competitors?
Competitors of Fanatics include Zazzle and 4 more.
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Compare Fanatics to Competitors
Storenvy is a marketplace that allows independent brands to sell their products. The company provides a platform for users to launch custom storefronts and sell various consumer goods, including clothing, accessories, art, and home decor. Storenvy serves the ecommerce industry, enabling purchases from emerging brands and creators of authentic goods. It is based in Chico, California.

NDigitec provides media production solutions. The company offers a range of services including prepress solutions, digital flexo plates production, content marketing, interactive brand solutions, and comprehensive event and exhibition solutions. It caters to the packaging, labeling, and corrugation industries. It was founded in 2005 and is based in Dubai, United Arab Emirates.
Digikala Group operates as an e-commerce organization. It focuses on multiple online industries. The company offers a wide range of services including online retail of consumer goods, fashion and apparel, digital content publishing, advertising, data analytics, financial technology, and logistics solutions. It primarily serves the e-commerce industry with its comprehensive suite of services designed to enhance the online shopping experience. It was founded in 2006 and is based in Tehran, Iran.
Favo focuses on e-commerce in Latin America, operating within the e-commerce industry. The company provides a platform that facilitates economic transactions and convenience for new digital customers, as well as real opportunities for entrepreneurs to generate income without initial investment. It was founded in 2019 and is based in Lima, Peru.

Coppel is a department store chain that operates in the retail industry. The company's main service is offering credit-based sales with minimal requirements and free deliveries. It was founded in 1941 and is based in Culiacan, Mexico.
Mitchell & Ness is a sports apparel company operating in the retail industry. The company offers a range of products including authentic and replica jerseys, shorts, team apparel, and headwear for men, women, and youth. Its primary market includes the sports industry, specifically basketball, football, baseball, collegiate sports, and e-sports. It was founded in 1904 and is based in Philadelphia, Pennsylvania. Mitchell & Ness operates as a subsidiary of Shawn Carter, Fanatics, Maverick Carter, Charli D'Amelio, Dominique Jones, and Robert Williams.
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